Reading, PA: The People Chronicles, a digital community storytelling platform powered by the newly formed 501(c)3 Humanity Works 2, and BCTV, are pleased to announce a pilot collaboration to share community stories across multiple platforms for maximum accessibility.
Both organizations serve the Berks County community and share this similarity in mission as they strive to share local information and stories with citizens: BCTV with cable and digital web platforms, and Humanity Works 2 through The People Chronicles with podcast and digital web platforms. Citing years-long discussions on the best ways to partner in order to serve citizens better with their combined outlets, the leaders of these entities have decided to pilot a program in which ‘shows’ and ‘stories’ from either organization can be re-platformed onto the others’ medium to increase access points to the quality local content generated by both.
Toni Reece, Executive Director of Humanity Works 2, added, “Over the past five years The People Chronicles has exposed and distributed nearly 5,000 stories (video and podcast form). Heather and I know that our community is rich with everyday people, organizations, nonprofits, leaders, schools and neighborhoods that are effecting change. With this new collaboration we can continue to expose the positive impact that is happening all around our community”.
The pilot will include the exchange of content from four BCTV programs (All That Stuff, Dog is Family, Strapped In, and The Mike Zielinski Show) and four topical rotating video podcasts from The People Chronicles. Each organization will dedicate space on their website and unique platforms to the exchanged programs. With a successful pilot, they hope to open this opportunity to even more content producers utilizing their community media channels.
“Toni and I both believe in the power of community driven media, and although we use different mediums to distribute content, we understand the value of that content and that making it accessible to more people across more platforms is for the greater good,” said Heather Adams, Executive Director of BCTV. “As the local media landscape changes, we need to continue to connect citizens with information and ideas in new ways.”
About The People Chronicles
Curated by Humanity Works 2 (a 501c3) whose mission is to strengthen and grow communities through the art of storytelling and the development of other creative resources that act to change perceptions and behaviors and open opportunities for personal and economic growth. One such project is the storytelling platform called The PEOPLE Chronicles.
Berks Community Television is a 501©3 nonprofit organization committed to providing access to community media content, created for and by people in Berks County, empowering people and engaging community through media.