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Kutztown University Forges Relationship with Spirit Music Collective

by Kutztown University

May 19, 2021
Kutztown University

Kutztown University Foundation has entered into an innovative three-year partnership with Spirit Music Collective, a full-service music production and licensing company that will market and sell the compositions of KU’s commercial music students.

“The quality of our students’ work in the past has led to this unbelievable opportunity for them,” said Kevin Kjos, director of commercial music at Kutztown University. “We are excited for what the future will bring in this amazing partnership with Spirit Music Collective.”

According to KU music professor Todd Walker, this new collaboration is the only one of its kind in the world. “This is an incredible professional opportunity for the students, and we are thrilled to have them get started right away,” he said.

“We at Spirit Music Collective and Spirit Production Music are very excited about this new and unique relationship with Kutztown University,” said Alan Ett, C.E.O. of Spirit Music Collective. “Upon hearing the amazing level of these young musicians, we loved the idea of helping them get a start in the music industry with real-world application, criticism, opportunity, and maybe even income that is rarely available to university students or even beginning professionals. This collaboration will give them an enormous ‘leg up’ as they launch their careers and will give us the opportunity to present this wonderful emerging talent to the world.”

Students who participate in this initiative sign a donation agreement that states that their share of the royalties from the sale of their composition will go to the Kutztown University Foundation, ultimately benefitting students engaged in the University’s commercial music program.

“This partnership is beneficial on multiple levels. It creates a cycle of success and truly enhances the student experience at KU,” said Alex Ogeka, executive director of Kutztown University Foundation. “Our students are afforded the unique opportunity to work with music industry professionals, and they are given a chance for their compositions to appear in films, commercials, trailers, and more. In turn, their donation of the royalties is funding much-needed scholarships for tomorrow’s students.”

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