The Reading Royals, proud ECHL affiliate of the Philadelphia Flyers and Lehigh Valley Phantoms, announced on Saturday that they will be receiving 2,000 teddy bears from Artistic Toy in the spirit of National Teddy Bear Day. The donated teddy bears will be featured at the Royals’ Teddy Bear Toss game on Saturday, Dec. 9, at Santander Arena.
“The Royals have been long-time supporters of Artistic Toy, as we manufacture their Slapshot plush mascot,” said President of Artistic Toy Katrina Marshall. “We appreciate the Royals continued support in our mission to bring joy and comfort to those who need it most. We look forward to seeing the impact of our toy donation in our local communities (and on the ice!). It’s going to be a great night!”
Fans are encouraged to contribute to the collection of teddy bears and stuffed animals at the promotional game by throwing their teddy bear/stuffed animals onto the ice after the Royals’ first goal.
“We are extremely appreciative of Artistic Toy’s generous donation towards our Teddy Bear Toss game this season,” said Team President David Farrar. “We look forward to continuing to work with Artistic Toy on initiatives that give back to Berks County.”
All collected items will be donated to local non-profits for the holiday season. With the help of the Youth Volunteer Corps of Reading, the Royals collected and donated 2,935 teddy bears last season.
Artistic Toy is a relationship marketing company specializing in stuffed plush toy product manufacturing and bringing the intricacies of artistry, manufacturing, and marketing together to create characters that make an emotional connection. We believe stuffed plush toy characters provide growth opportunities for salespeople that cannot be achieved through other promotional advertising mediums. Our stuffed plush toys are the ultimate messengers of brand, education, and encouragement. We’ve been “passionate about plush” for over 30 years and go beyond the product in “Helping You Build Character”®. We understand the importance of trusted factory relationships, fair labor standards, product safety, and how delivering a unique character plush toy can take salespeople and their clients to new levels of success. Artistic Toy is dedicated to building relationships and being the architect you choose to build a business with plush toys.
The Reading Royals, proud affiliate of the Philadelphia Flyers and Lehigh Valley Phantoms, are preparing for their 22nd season in the ECHL. They won their first Kelly Cup championship in 2013 and have clinched playoff berths in 12 of the previous 13 seasons. They are five-time division champions and were the 2021-22 Eastern Conference champion. The Berks County Convention Center Authority (BCCCA), founded in 1996, owns the Royals and oversees operations at Santander Arena.
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