Posted on February 10, 2026

WEEU Radio: A New Chapter with John & Kristine Treese | County Connection w/ Commissioner Leinbach

WEEU Radio: A New Chapter with John & Kristine Treese | County Connection w/ Commissioner Leinbach

WEEU owners John & Kristine Treese touch on the future of AM radio; adapting to technology changes (streaming, sports coverage, listener habits); social media strategy and its role in growth; commitment to local voices and community engagement; Local studios, local employees, local business support; Expanded sports coverage (including video and underrepresented sports); partnerships with nonprofits and charities; adding more locally produced content; continued focus on local high school sports.

Originally aired on BCTV: 2/9/26
For a full listing of BCTV’s live broadcast schedule, visit https://www.bctv.org/tv-schedule/.

This program was produced at the BCTV studio in beautiful downtown Reading, PA. If you’re a member of the Berks County community and are interested in producing or submitting a program for air on BCTV, visit https://www.bctv.org/about-us/propose-a-program/.

#BerksCounty #Pennsylvania #CommunityMedia

From the program: County Connection

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Community Testimonials

Fantastic work and thanks so much for the quick turnaround!  Always a pleasure to work with you and the rest of the BCTV team!

Jim

I am happy and proud to be a part of such a dedicated assembly of talent and purpose. Thank you for being a part of my efforts to promote theater and the arts in this region.

David

Thank you and your staff for all you do to accommodate so many different shows, personalities, etc.!  Can’t be easy, but we really do appreciate it.

Martha

Wish my town had a channel like this, very cool idea to bring the community together and give people a platform.

James

Thank you for always being receptive to my ideas. All of your efforts help me to help others and that is a blessing to me.

Adrean

Thanks for your commitment to communication far and wide, for your technical support, and tireless efforts to bring fresh programs to BCTV. Bravo!

Liz

I wanted to thank you again for the opportunity you have created for our kids.  This experience is more than the TV show.  Eight students who probably never would have talked to each other were excited to execute a plan. Know that you make a difference.

Kristi