Posted on September 5, 2017 by Devon Beck

Weidenhammer secures naming rights of Box Office at Santander Arena

Weidenhammer secures naming rights of Box Office at Santander Arena

Reading, PA – Weidenhammer is the new, exclusive title sponsor of the Box Office at the Santander Arena effective September 1, signing a multi-year agreement with SMG, which operates the 8,500-seat arena for the Berks County Convention Center Authority.

“Weidenhammer is proud to lend our name to the Box Office at the Santander Arena. The Arena, along with the Performing Arts Center, serves as the entertainment hub for Reading, Berks, and surrounding areas. The Arena ranked in the top 100 for ticket sales in the U.S. last year, and hosted a record 275 events, with more than 420,000 people attending these shows and events. We look forward to a great partnership with the Arena in sponsoring the Weidenhammer Box Office,” states John Weidenhammer, President.

“We couldn’t be more thrilled to have Weidenhammer’s name on the Santander Arena Box Office. They have been such great supporters of arts and entertainment in our community, that it makes for a perfect fit,” states David Farrar, General Manager of the Santander Arena and Santander Performing Arts Center.

Along with the official renaming of the box office, SMG will soon announce additions to the 2017-2018 entertainment line-up for Santander Arena. Numerous concerts are currently on sale for both venues, including: Scorpions, Nicky Jam, Alabama, Tesla, ZZ Top, Jersey Boys, Wizard of Oz, Marc Anthony, PJ Masks, & more.

You Might Also Like

Community Testimonials

Wish my town had a channel like this, very cool idea to bring the community together and give people a platform.

James

I wanted to thank you again for the opportunity you have created for our kids.  This experience is more than the TV show.  Eight students who probably never would have talked to each other were excited to execute a plan. Know that you make a difference.

Kristi

Thanks for your commitment to communication far and wide, for your technical support, and tireless efforts to bring fresh programs to BCTV. Bravo!

Liz

Thank you for always being receptive to my ideas. All of your efforts help me to help others and that is a blessing to me.

Adrean

Fantastic work and thanks so much for the quick turnaround!  Always a pleasure to work with you and the rest of the BCTV team!

Jim

Thank you and your staff for all you do to accommodate so many different shows, personalities, etc.!  Can’t be easy, but we really do appreciate it.

Martha

I am happy and proud to be a part of such a dedicated assembly of talent and purpose. Thank you for being a part of my efforts to promote theater and the arts in this region.

David